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Craig Linton

Craig Linton.jpg

United Kingdom

Managing director

The Fundraising Detective



Craig has worked in fundraising for over 20 years, in a variety of senior roles for charities. For the last 12 years, he has specialised in individual giving and has a long-standing interest in relationship fundraising. In 2006, he completed his MBA dissertation on relationship fundraising in English hospices. Since 2015, he has worked as a consultant advising charities on all aspects of individual giving and supporter experience. In 2017, he co-authored Donors for Life: A Practitioner’s Guide to Relationship Fundraising.

Areas of interest

  • Individual giving

  • Relationship fundraising: theory and practical application

  • Building data-led and relational approaches to fundraising

  • Fundraising strategy and management.

Rogare involvement

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